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Client: NZ Herald

Objective: An intriguing story to entertain readers of the New Zealand Herald travel section.

Excerpt

Anyone for a catfish massage? The prospect of lowering your feet into a lake boiling with catfish may be only slightly more appealing than bathing in raw tripe, but the reality is deliciously sensual.

Soft, slippery and wonderfully tickly, catfish massage could become addictive – if you happen to live on the Malaysian island of Langkawi.

At the interestingly named “Lake of the Pregnant Maiden”– according to local legend, bathing in the lake was once equivalent to IVF therapy for childless couples — on the island of Pulau Dayang Bunting, a refreshing freshwater swim can have a catfish-massage chaser.