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IP law firm website

Client: Baldwins

Objective: Write easy to read content that highlights benefits for clients.

IP law firm website

Project description

When Baldwins needed a new website, they asked us to make it easy for people to understand the benefits they provide. To achieve this we wrapped the formal language of intellectual property in a more client-focused, concise and conversational tone. This also ensured the content reflected the talented and approachable people at Baldwins.