Employee Communications
The purpose of employee communications is to improve productivity. Messages, conversations and shared information should provide all staff with a clear understanding of their role in supporting your strategies, the capability to do it well and the will to contribute beyond the measurable minimum.
Planning employee communications
Achieving a high level of employee commitment to your strategies and initiatives requires careful analysis, planning and measurement.
Well planned communications can help staff to recall important messages, and then understand them well enough to talk about them with others.
With accurate recall and understanding in place, it's time to focus on communications that are designed to build commitment to the desired outcomes.
The planning process involves:
- Clarifying what is expected of various employee groups in support of an initiative.
- Analysing where they are currently - in terms of clarity of direction, capability and motivation towards the initiative's goals.
- Defining the communications they will require in order to meet the organisation's expectations of them.
- Deciding when they will need them.
- Knowing the best way to conduct each of those communications - email, face-to-face meetings, workshops etc.
- Establishing clear processes for producing agreed communication outputs and managing their timely approval and delivery.
- Monitoring the effectiveness of the communications and adapting the plan as required.
Most organisations don't have the in-house resource available to adequately address this crucial part of any initiative.
We offer the convenience of an outsourced resource. If you already have communications people, but they're currently over committed, we're happy to provide whatever level of support is required.
